Use this guide to help you prepare your social media content:
	-  Create Facebook and Twitter accounts (when applicable)
 
	-  Prepare Launch Day tweets and Facebook posts (reference this guide if you need help with this step)
 
	-  Create default tweets and reusable tweets (reference this guide if you need help with this step)
 
	-  Create default and reusable Facebook posts (reference this guide if you need help with this step)
 
	-  Create content calendar for Updates to the Crowdsourcing Page and determine if they will be posted weekly or bi-weekly (reference this guide if you need help with this step)
 
	-  Begin social media outreach 4 weeks before Launch
 
	-  Utilize HeroX's social media best practices infographic to build your following (when applicable)